Please use this identifier to cite or link to this item: http://ir.futminna.edu.ng:8080/jspui/handle/123456789/27130
Title: Writing effective narrative valuation reports: the storytelling imperative
Authors: Amidu, Abdul-Rasheed
Levy, Deborah
Liman, Hassan Shuaibu
Gray, Jessica Sneha
Keywords: Storytelling
valuation reporting
narrative report
qualitative analysis
New Zealand
Issue Date: 2024
Publisher: Taylor & Francis Group
Citation: Amidu, A. R., Levy, D., Liman, H. S., & Gray, J. S. (2024). Writing effective narrative valuation reports: the storytelling imperative. Journal of Property Research, 1–26. https://doi.org/10.1080/09599916.2024.2317160
Abstract: The modern valuation profession faces a significant challenge in providing high-quality narrative reports that are both effective and customisable. Clear communication of the valuation story is essen-tial, yet there is a recognised gap in understanding how to imple-ment storytelling successfully within narrative valuation reports. This study aims to bridge this gap using semi-structured, in-depth interviews with 19 New Zealand valuers to explore the essential principles of crafting effective narrative valuation reports. This study identifies six critical components of valuation storytelling that are necessary for a high-quality narrative report: accuracy, balance, clarity, data-driven, efficiency in using multimodal tools, and reporting flawlessness. The establishment of strong relation-ships and robust processes within valuation practices is emphasised to reinforce these principles. This study also proposes a conceptual framework for valuation storytelling and suggests incorporating this framework into professional guidelines to equip emerging valuers with compelling narrative valuation reports.
URI: http://repository.futminna.edu.ng:8080/jspui/handle/123456789/27130
Appears in Collections:Estate Management & Valuation

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