A WEB-BASED LOCATION IDENTIFICATION DIRECTORY FOR SMALL AND MEDIUM BUSINESS ENTERPRISES

Abstract

This paper presents the design of a web-based business directory particularly for identifying and locating Small and Medium Scale Enterprises (SMEs) within an area of interest. There are various techniques adopted for implementing such systems, with each having its own merit and pitfall. One peculiar problem is the lack of a centralized system where customers, business owners and investors can interact. The design of every directory depends on the type of listing that such directory will hold. This location-based business directory makes use of geocoding and google maps API as well as its own local database where a business name, details and location are stored and can be retrieved by a customer or investor at any time. This business directory will facilitate and optimize the access of Small and Medium Enterprises to ease supplier access to marketing. The goal was achieved by analyzing already existing forms of online directories and classifying business directory for SMEs. This research work was however able to make improvements on existing systems using latest technologies to develop an overall unique solution for new and struggling start up business enterprise.